Revlon Goes ThreeSixty

Before I left for my vacation, I attended two events (yeah, I know. Ngarag!). One is the launch of the new Revlon Colorbust Lip Gloss. Revlon may be a drugstore brand but it is, in my opinion, the number one cosmetics brand to utilize the latest technology in advertising and promotion. If you can remember, last year they used the touch screen technology of I Trixx to show you different looks using their makeup. This time around, they’ve gone up a notch higher. They still used the touch screen technology of ThreeSixty Marketing (formerly I Trixx) but with a twist – you can now take a photo of yourself and see exactly how the shades will look on you.

It’s quite simple actually. You just look at the camera and take a photo of yourself. Then the 360 guide will help you with the process. After that, you can just drag the colors to different parts of your face. No need for a makeup remover as dragging the colors automatically changes your look. Now if you don’t like makeovers in a public place, or if you’re too OC like me or just too shy to try out products, this technology is perfect for you!

(I will post pics of this in a separate post as my cam batt died. LOL)

Anyway, here are some photos of the mini event:

Don’t mind my look, I just came from makeup class and my MUA friends had a blast making a mohawk out of my hair.

revlon colorburst lip gloss, by bitsandtreats

Yummy Revlon shades

I couldn’t believe how pigmented these glosses are! Jessica Alba was wearing one in the advertisement and it looked like she had lipstick underneath but it was all gloss!

Here are swatches:

From light to dark:
004 Pink ice glace rose
002 Crystal lilac
008 Peony
026 Rose Gold
010 Hot Pink Rose
014 Rose Pearl
020 Papaya
006 Strawberry
016 Bordeaux
018 Fire
030 Bronze Shimmer
022 Sunset Peach
024 Gold Dust
028 Sienna Sparkle

Whew! There are 14 shades in all so I guess it’s safe to say that there’s one for every personality!

I want the darker shades – Hot Pink, Orchid, Strawberry. I also like Fire and Gold dust for my traincase for client use. I wasn’t able to try one on as I already have lipstick on and I just don’t use testers (too OC) but I think these swatches are enough to convince me to purchase the above-mentioned shades.

The Revlon Colorburst Lip Gloss Retails for Php575. Stay tuned for part 2.

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